OMG you guys, there's now a pen specially designed for the delicate digits that us girls have! And it even comes in PINK!

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"Bic For Her" is a new pen line by BIC first grabbed headlines back in late-August, and was a popular item over on Amazon UK where it received tons of sarcastic reviews.
AT LAST! Bic, the great liberator, has released a womanly pen that my gentle baby hands can use without fear of unlady-like callouses and bruises. Thank you, Bic!

Oh. My. God. I've been doing it all wrong. There was me thinking I didn't need to worry about whether my writing implement sufficiently reflected my gender. Thank you so much Bic for showing me the error of my ways. Perhaps Bic will also bring out a new range of pink (or purple) feminine spanners, screwdrivers, electric drills and angle grinders so that I can carry out my job as a bicycle mechanic without further embarrassing myself?
But despite all the flack, it seems that BIC isn't going to let the haters from preventing them from supplying pink writing tools to tween girls around the world. Remember girls, "Bic for Her" is the one and ONLY choice if you are of the female species. And if that doesn't convince you, then this cheezy commercial below might just do the trick: